LSE Executive Summer School

The project

To help reinforce the identity of the Executive Summer School, the decision was made to build a stand alone website. The Right Side utilised a modular, scrolling design to help define the user journey. Prominent calls to action were placed at key points in the site to help improve new enquiries via the site. Both from a functional and stylistic perspective, it was important that the design of this new site placed it above other competing executive school sites, maintaining the sense of prestige which comes with the LSE name. www.lse.ac.uk